TAKE IT EASY

Building the systems
behind a business that lasts.

Natulaugh Inc. sells used cameras through e-commerce, imports and retails everyday goods, and develops the tools that e-commerce businesses rely on. We build the systems we need on our own shop floor, then grow the business with them.

ABOUT

Systems built on the shop floor,
running the business.

Since our founding in 2021, our small team has been selling to customers in Japan and overseas. We design the whole flow ourselves — sourcing, inspection, listing, orders and shipping — and build the software we need in house. Having the shop floor and the engineering in the same room is what makes that possible.

A bright working space

BUSINESS

Three businesses

What we learn running e-commerce becomes the seed of a tool, and the tools we build make our own stores stronger. The structure is deliberately circular.

A classic rangefinder camera
01

Used Camera Sales

We source used cameras at dealer markets, inspect and service them, and sell to customers in Japan and overseas. Deep knowledge of classic and film cameras, backed by years of sales experience, is our strength.

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A wrapped product package
02

Import & Retail

We import everyday goods from overseas and sell them in Japan. Handling everything ourselves, from sourcing to sales, lets us keep quality and price in balance.

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A laptop showing code
03

E-commerce Tools

We develop and operate the inventory and order management systems our own multi-marketplace operation needs — and offer those same tools to other e-commerce businesses.

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COMPANY

Company Profile

Company Name
Natulaugh Inc.
Head Office
Ota-ku, Tokyo, Japan
Founded
June 2021
Representative Director
Tomoki Nakamura

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